Working with BankWorks Trading Inc., NorthCard provided strategic advice and recommendations to improve Sun Microsystems' sales positioning within the financial sector.

        Mike Bradley

• Interviewed key Sun Marketing Staff and Sales Reps to develop Situation Analysis.
• Interviewed senior financial industry executives to determine Sun's positioning within the industry.
• Prepared comprehensive report identifying Sun Positioning, Key Issues and Actionable Opportunities arising from interviews.
• Participated in internal Sun meetings to develop strategic client proposals and initiatives.